Omnichannel Marketing

Connect offline and online

Physical stores are still important, the past few years have shown that. Customers often start their search online, but make 75% of their purchases in physical stores. Omnichannel marketing ensures that your online and offline channels are well connected so that customers experience a seamless transition.

What exactly does omnichannel marketing entail and why is it so important? How do you develop and implement an effective omnichannel strategy? Maxlead gives you answers.

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Do you recognize these challenges?

  • Difficulty connecting online and offline channels
  • Lack of understanding of the customer journey
  • Not knowing how to optimize the customer experience
  • Difficulty keeping your message consistent across channels

We are happy to help you with an effective omnichannel marketing strategy. 

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Why focus on Omnichannel Marketing?

Omnichannel marketing is important if you want to cater to the modern consumer. It should not matter to the customer whether they shop online or offline. Your website should be an extension of your store or service. 

A good omnichannel strategy ensures a smooth and consistent customer experience. With the goal of maximizing customer satisfaction. This leads to better business results, positive reviews, recommendations and a more effective organization.

How does Maxlead help you?

Maxlead has extensive experience with and knowledge of omnichannel marketing.
We are happy to put that to work to help you develop and implement an effective strategy. Let us help you with:

Online and offline integration
We make sure your online and offline channels work together smoothly.
Customer journey analysis
We map the entire customer journey to see where improvements are needed.
Optimization of the customer experience
We improve the customer experience based on gained insights.

Omnichannel marketing according to Maxlead

Maxlead sees omnichannel marketing as more than just being active on different platforms. We combine the latest developments on platforms such as Google, Meta, TikTok, Snapchat and DV360 with our own software MLM to map the entire customer journey. In this way, we ensure a smooth transition between online and offline and improve the customer experience.

The fact that omnichannel marketing is one of our specialties is supported by the fact that we have published several editions of our own Omnichannel Magazine for our omnichannel clients and organize our own Omnichannel event every year.

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Our Omnichannel Marketing Approach

To make your omnichannel strategy successful, we have a clear, structured approach at Maxlead :

Customer journey analysis
We map the entire customer journey to see where improvements are needed.
Strategy Development
We create an omnichannel strategy that fits your business and target audience like a glove.
Implementation
We help you execute the strategy, from online campaigns to offline integration.
Optimization
We continue to monitor results and adjust as needed for best results.

Successful cases

RESULTS THAT SPEAK
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Basic-Fit - Advanced local set-up
SEA+3
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Basic Fit - Engaging with Augmented Reality
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Performance Max for Lead Generation in the Security Industry.
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Google Grants for Fight Cancer
Ad Creatives+1
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Ubbink: How Ubbink and wholesalers work together
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Maurice

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